A simpler Moovs alternative
Moovs modernized limo software — we respect that. CoolRides takes the same idea further on pricing: no seat caps, no trip caps, no setup fee, and the customer portal included instead of a four-figure add-on.
| CoolRides | Moovs | |
|---|---|---|
| Monthly price | $99 flat (with payments) $149 (software only) |
Standard $149; Pro $199; Enterprise from $999 |
| Setup fee | $0 | $299 (Standard & Pro) |
| Trip limits | Unlimited on every plan | 150/month on Standard; unlimited on Pro+ |
| Users | Unlimited | 3 (Standard) / 5 (Pro); unlimited on Enterprise |
| Customer booking portal | Included — white-label on your own subdomain, passwordless login | Booking link included; passenger app $499/month + $1,000 setup |
| Card payments | Stripe's standard rates + 0.6% platform fee | 3.4% + $0.30 (Standard); 3% + $0.30 (Pro) |
| Contract | Month-to-month, 30-day free trial, no card required | Month-to-month; free 10-trip tier |
Moovs figures are from their published pricing as of July 2026 and may change; verify current pricing with them. Moovs is a trademark of its owner, which is not affiliated with CoolRides.
Where Moovs is genuinely strong
An honest comparison cuts both ways.
Pick Moovs if…
You want a bundled website builder and SEO tools, their AI suite on Enterprise, or a free tier to tinker with before committing. Their marketing-automation features are ahead of ours today.
Pick CoolRides if…
Your whole office needs seats without per-user math, your trip volume shouldn't decide your software bill, and you want corporate billing done right — booking contacts, company cards, and receipts that go to the right person automatically.